Wednesday 26 September 2012

Deconstruction of a media text

Group members:

Dan Troupe - director
Andy Goodhand - Editor
Matthew Nolan - Camera
Bethany Hirons - Producer

As a group task, the media text that will be deconstructed and reconstructed will be Paranormal Activity 2. The film was directed by Tod Williams. The release date of the film was October 22 2010.






Production plan


Wednesday 3rd October:
Began to sort out ideas for shots.
No props needed.
All group members needed.

Thursday 4th October
Begin filming, all cast needed. We decided to film outside for the shot where the male gets thrown back and obtain the establishing shot of the trees. Took many takes of the male being thrown into the camera. And other various shots which created the presence of paranormal activity such as the chair moving by itself and the warning sign rattling.

Friday 5th October
We decided to re-shoot the man being thrown and have it done inside as it broke the continuity. We filmed the audience in the cinema scene as well.

Tuesday 9th October
Begin editing and putting all of the clips into order.

Wednesday 10th October
Add the static effect and also the sounds.

Below is the finished reconstruction.




This embedded video contains the out takes to show the process.






The roof of the college was chosen to match the outside shots of the garden in the trailer.




















We choose this shot of a corridor because when filming various locations, there was too many photographs of student work and displays. It wouldn't have had that much realism. In addition, this corridor looked quite abandoned so it was fitting.



















In this scene, we tried to re-create the spooky effects such as furniture rattling. We figured this was the best we would get. I was on the left hand side rattling the chain out of shot.











In this shot, we had the camera at a high angle to create the surveillance camera effect and to create the chair rolling forward by itself: I laid on the floor flat and pushed the chair.



Friday 14 September 2012

Influential Media Texts

I am going to use three influential media texts to conduct feedback interviews with my audience to gather their psychographic preferences, opinions and values. I will use a synopsis of a film - just a brief summary.
The synopsis of my trailer (speaking as if I made the whole film) is:


A couple are haunted by a supernatural presence when they stumble upon a artifact owned by a friend. Unknown to them, a malicious spirit lies dormant within the artifact. In one particular night, they conduct a seance to communicate with the spirit for fun recording their progress. 
The wife eventually becomes possessed by the artifact in which the husband attempts to save her. 


 I will also ask them how they rate the following about film trailers: cinematography, mise-en-scene, editing and sound.

My documented questions (paraphrased) are as followed:

What would you rate the trailers seen out of 10?
What aspects did you enjoy in the trailer in terms of: cinematography, mise-en-scene, editing and sound?









































Key audience terms

Qualitative data - Qualitative data can be arranged into categories that are not numbers. These categories can be physical traits, gender, colours or anything that does not have a number associated to it.

Quantitative data - it provides numerical data that is used to describe a chosen research topic. It's statistically reliable information.

Demographic data - It's data about a certain population. It usually gathers personal information to be used in marketing or opinion research

Psychographic data - It's data relating to ideas, opinions and interests